Someone called me out ...
By: Scott A. Hartley Published on: 09/03/2025Think perfect email practices guarantee inbox placement? Think again. A subscriber’s reaction just proved why email visibility is a partnership—and how you can take control. Want more eyes on your emails? Here’s how.
Why Your HOT List Suddenly Went Cold
By: Scott A. Hartley Published on: 04/02/2025If your email engagement is slipping, it’s not just the algorithm—it could be list fatigue. Your audience’s needs are constantly shifting. Want to stay relevant and keep them hooked? Here’s how.
Why Did I Get This Incredible Corner Room Upgrade?
By: Scott A. Hartley Published on: 03/12/2024You have 6 seconds to capture attention—or lose your reader forever. With inbox rules changing, your emails need to hook fast. Want to make yours impossible to ignore? Here’s how.
My Wednesday & Thursday Addiction
By: Scott A. Hartley Published on: 24/09/2024The best TV shows keep us hooked, week after week. Your emails should do the same. Want to build an audience that eagerly awaits your messages? Here’s how to create must-read emails.
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